Brand Experience
Madame Gie, Madame Festivibe 5
Madame Gie, Madame Festivibe 5
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Client
Madame Gie
Client
Madame Gie
Client
Madame Gie
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Intro
A beauty brand's anniversary is only worth staging in public if the public turns up. Madame Gie's fifth year was built as an open mall festival rather than a closed corporate party.
Objective
Convert a brand anniversary into a public festival that draws mall traffic, generates shareable moments and puts the product in front of new customers.
Result
A themed carnival environment with interactive game booths, brand photo spots and a live music programme, closing with an anniversary cake moment on stage in front of a full open air crowd.
Latest Projects
Contact us
Get in touch and let’s turn concepts into stunning event
Transforming ideas into reality
Brand Experience
Madame Gie, Madame Festivibe 5
Madame Gie, Madame Festivibe 5
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Client
Madame Gie
Client
Madame Gie
Client
Madame Gie
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Intro
A beauty brand's anniversary is only worth staging in public if the public turns up. Madame Gie's fifth year was built as an open mall festival rather than a closed corporate party.
Objective
Convert a brand anniversary into a public festival that draws mall traffic, generates shareable moments and puts the product in front of new customers.
Result
A themed carnival environment with interactive game booths, brand photo spots and a live music programme, closing with an anniversary cake moment on stage in front of a full open air crowd.
Latest Projects
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Brand Experience
Madame Gie, Madame Festivibe 5
Madame Gie, Madame Festivibe 5
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Delivery of Madame Gie's fifth anniversary public festival at Gandaria City Mall, Jakarta, from concept through to carnival zone, main stage programme, LED content and production.
Client
Madame Gie
Client
Madame Gie
Client
Madame Gie
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Industry
Beauty & Cosmetics
Intro
A beauty brand's anniversary is only worth staging in public if the public turns up. Madame Gie's fifth year was built as an open mall festival rather than a closed corporate party.
Objective
Convert a brand anniversary into a public festival that draws mall traffic, generates shareable moments and puts the product in front of new customers.
Result
A themed carnival environment with interactive game booths, brand photo spots and a live music programme, closing with an anniversary cake moment on stage in front of a full open air crowd.
Latest Projects
Get in touch and let’s turn concepts into stunning event
Transforming ideas into reality
info@plano-ide.com